In a recent Financial Times opinion piece, Prof Edward Brooks, Executive Director of The Oxford Character Project, highlights that trust in leadership cannot rest on competence alone; it must be grounded in character.
He highlights the importance of virtues such as humility, responsibility, and moral courage, warning that leadership often focuses too much on compliance and risk. Instead, he calls for universities and institutions to play a stronger role in developing leaders who can serve society with integrity and excellence, especially in the context of business schools and professional education.
This vision reflects the core mission of The Oxford Character Project: supporting the cultivation of wise thinkers and good leaders.
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